Co-founded by former executives from Mondelēz and Nielsen, Gil Horsky, and Esther Barak-Landes, FLORA Ventures, is a VC fund that aims to invest in innovative technological solutions that address global food production and consumption challenges.
With $50 million already committed and strategic partnerships in place, including support from top tier financial and strategic players like Sadot Kibbutzim, Haifa Group and Harel Group, the fund aims to drive sustainability and innovation in the agrifood industry.
Israel’s booming food tech landscape further bolsters FLORA Ventures’ prospects, with the country ranked second globally in funding size for local food tech startups, as revealed by a report from The Good Food Institute Israel.
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